Google Analytics Training Course
Sambodhi and Education Nest presents the “Google Analytics Training Course for Beginners,” designed to transform participants into Google Analytics experts. This free beginner-level course provides a holistic understanding of Google Analytics, covering essential topics such as account setup, metric tracking for enhancing website traffic and sales, and monitoring social media and marketing campaign performance. With this training, you will gain valuable insights and skills to harness the power of Google Analytics effectively. Take the first step towards mastering this powerful tool and join our training program. Unlock the potential of data-driven decision-making and drive your business towards success with Sambodhi and Education Nest’s Google Analytics Training Course for Beginners.
Application Deadline: Jun 30, 2023
Upskill for Your Dream Job
Google Analytics Training Course
Sambodhi and Education Nest offers a comprehensive Google Analytics Training Course designed to provide live project-based training. Learn Google Analytics from our team of experienced industry experts with over 10+ years of expertise. Our instructors have developed unique teaching styles to help aspiring candidates master the skills and knowledge required to excel in the field of data analytics. Through practical exercises and real-world examples, participants gain hands-on experience in analyzing website traffic, user behavior, and conversion rates. This course equips learners with the ability to leverage Google Analytics tools effectively, enabling them to make data-driven decisions and optimize online performance. Join our Google Analytics Training Course and unlock your potential in the world of digital analytics.
- 60 days of free Cloud Lab access worth ₹4000
- Live Online Classes starting on 15th Apr 2023
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Instructor-led Google Analytics live online Training Schedule
May 15th – Weekend
SAT & SUN (5 Weeks) 08:30 PM to 11:30 PM (IST)
July 1st – Weekend
SAT & SUN (5 Weeks) 11:00 AM to 01:00 PM (IST)
Why enroll for Google Analytics Certificate Training Course?
Google Analytics has a projected CAGR of 21.7% from 2021 to 2026. It's the top global analytics tool, essential for 70% of leading companies.
Google Analytics is in high demand, installed on 10M+ websites, used by 52.9% of all websites. It's preferred by 64% of top US retailers and 45% of Fortune 500 companies.
The salary range for a "Google Analytics expert" spans from approximately $62,824 per year for a Digital Marketer to $131,187 per year. - Indeed
Google Analytics Training Course Benefits
The Google Analytics Training course provides numerous benefits for individuals seeking to excel in the realm of Digital Marketing. By mastering Google Analytics, you gain the ability to accurately measure your success in the digital world, enabling you to make data-driven decisions that drive business growth. Understanding your audience becomes easier with Google Analytics, empowering you to improve your business strategies based on valuable insights. Furthermore, the course equips you with the knowledge and skills to effectively optimize your digital media spend, maximizing your return on investment (ROI). With its job-oriented focus, this training course ensures that you acquire the practical skills and expertise needed to excel in the industry.
Annual Salary
Hiring Companies
Want to become a Google Analytics Professional.
Why Google Analytics Certificate Training Course from Education Nest
Live Interactive Learning
- World-Class Instructors
- Expert-Led Mentoring Sessions
- Instant doubt clearing
Lifetime Access
- Course Access Never Expires
- Free Access to Future Updates
- Unlimited Access to Course Content
24x7 Support
- One-On-One Learning Assistance
- Help Desk Support
- Resolve Doubts in Real-time
Hands-On Project Based Learning
- Industry-Relevant Projects
- Course Demo Dataset & Files
- Quizzes & Assignments
- 1 Year subscription to LMS
Industry Recognised Certification
- Sambodhi & Education Nest Training Certificate
- Graded Performance Certificate
- Certificate of Completion
Scholarship And Fees
- Upto 50% Scholarship
- Availability of EMI payment
- International Payment options
Google Analytics Skills Covered
- Google Analytics
- Segmentation
- Campaign Tracking
- Analytics Intelligence
- Website Tracking
Google Analytics Training Course Syllabus
- What is Web analytics?
- History of Web Analytics
- Importance of Web Analytics
- Different Web Analytics Tools
- Analytics Products and Categories
- Website Categorization
- Analysis Techniques
- Segmentation
- Introduction to Google Analytics
- Getting Familiar with Google Merchandise Store
- Creating Google Analytics Account
- Accessing Google Analytics Data
- Traffic
- Channels
- Sources & Mediums
- Digital Marketing
- Cost Models
- Types of Channels
- Integration of Google Analytics
- Integration of Webmaster Tools
- Audience Reports
- Acquisition Reports
- Search Options
- Regular Expressions
- Events
- Behavior Reports
- Site Content
- Site Search
- Experiments
- Conversions & Goals
- Ecommerce Analytics
- Multichannel Funnels
- Facebook KPIs
- Facebook console & parameters
- Measurement of camapign effectiveness
- Segmentation study of the campaign performance
- Introduction to Mobile Apps Analytics,
- Tracking, measuring & Analysing important KPIs
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Why Enroll for “Google Analytics Training Course”
- At A Glance
- Duration: 40 hours
- Level of effort: 4 hours per day
- Modality: Online with live classroom sessions and groups assignments
- Limited & partial scholarships available for candidates based on merit
- Discounts on course fees in case of institutional sponsorship, group enrolments, and for participants from grassroots organisations
- Training by corporate professionals and experts with 10+ years of experience in Data Science with Python training industry
- Language: English
- Requirements: access to laptop and internet
- Industry-relevant curriculum designed by industry experts
- 40 hours of instructor-led live virtual training on weekends
- 1-year subscription to enterprise-grade Learning Management System (LMS)
- Globally accredited recognition for students
- Availability of scholarships and EMI payment options
- Training on weekends to cater to working professionals
- Last date for application: 30th Jun 2023
- Commence date: TBA
Google Analytics Training Projects
Industry-Retail
Google Analytics has become an invaluable tool for the retail industry, empowering businesses to gain deeper insights into their online performance. By utilizing Google Analytics, retail companies can track and analyze various metrics, including website traffic, user behavior, conversion rates, and customer demographics. This data enables retailers to understand their customers' preferences, identify popular products or pages, and optimize marketing strategies accordingly. Additionally, Google Analytics provides retailers with valuable information on customer acquisition, allowing them to evaluate the effectiveness of different marketing channels and campaigns. With its robust features and advanced reporting capabilities, Google Analytics plays a crucial role in helping retail businesses make data-driven decisions, enhance user experiences, and drive overall growth in the highly competitive industry.
Industry- IT
Google Analytics plays a vital role in the IT industry, offering valuable insights into website performance and user behavior. By implementing Google Analytics, IT companies can track and analyze key metrics, such as website traffic, conversion rates, and user engagement. This data helps businesses optimize their online presence, enhance user experience, and make informed decisions about marketing strategies. Google Analytics also enables IT professionals to identify areas for improvement, track the effectiveness of digital campaigns, and measure the success of website optimizations. With its robust reporting capabilities and comprehensive analytics features, Google Analytics is an essential tool for IT companies seeking to drive growth, increase conversions, and stay ahead in the competitive digital landscape.
Google Analytics Training Description
The Google Analytics course provides valuable training in understanding and utilizing this powerful analytics tool. Participants gain hands-on experience in analyzing website traffic, user behavior, and conversion rates. The course equips learners with the skills to effectively leverage Google Analytics, make data-driven decisions, and optimize online performance. With practical exercises and real-world examples, participants develop a strong foundation in using the tool to track website metrics, measure campaign success, and enhance overall digital strategies. Whether you’re a marketer, business owner, or aspiring data analyst, the Google Analytics course is essential for gaining insights and maximizing the impact of your online presence.
The objectives of the Google Analytics course include:
- Understanding the fundamentals: Gain a solid understanding of the core concepts and features of Google Analytics.
- Setting up Google Analytics: Learn how to set up and configure Google Analytics for websites and mobile apps.
- Navigating the interface: Become familiar with the Google Analytics interface and its various sections, reports, and data visualization tools.
- Tracking website traffic: Learn how to track and analyze website traffic, including sessions, pageviews, bounce rates, and user demographics.
- Analyzing user behavior: Explore user behavior metrics like session duration, pages per session, and goal conversions to understand how visitors interact with your website.
- Conversion tracking: Understand how to set up and track conversions, such as form submissions, purchases, or other desired actions on your website.
- Customizing reports: Learn how to create custom reports, dashboards, and segments to gain deeper insights and monitor specific metrics.
- Analyzing marketing campaigns: Discover how to track and measure the effectiveness of your marketing campaigns using campaign tracking parameters and attribution modeling.
- Optimizing website performance: Utilize Google Analytics data to identify areas for improvement, optimize user experience, and enhance website performance.
- Advanced analytics techniques: Explore advanced features like event tracking, e-commerce tracking, cross-domain tracking, and integrations with other Google products.
By the end of the course, participants will have a comprehensive understanding of Google Analytics and the skills to effectively analyze data, make data-driven decisions, and optimize online strategies.
There are several reasons why learning the Google Analytics course can be beneficial:
Data-driven decision making: Understanding Google Analytics empowers individuals to make informed decisions based on data insights rather than relying on assumptions or guesswork.
Enhanced website performance: By analyzing website traffic and user behavior, individuals can identify areas for improvement, optimize user experience, and boost website performance.
Improved marketing strategies: Google Analytics provides valuable data on the effectiveness of marketing campaigns, allowing individuals to measure ROI, identify successful tactics, and make data-driven adjustments.
Career opportunities: Proficiency in Google Analytics is highly sought after in the job market. Learning this skill can open doors to various roles, such as digital marketer, data analyst, web analyst, or marketing strategist.
Business growth: Leveraging Google Analytics helps businesses understand their target audience, optimize conversion rates, and drive growth by aligning marketing efforts with data-driven insights.
Stay ahead of the competition: In today’s digital landscape, having the ability to analyze and interpret data is crucial for staying competitive. Google Analytics provides the tools and knowledge to gain an edge over competitors.
Measuring goals and outcomes: By setting up conversion tracking and goal measurement, individuals can track and measure the success of their website or campaign objectives, ensuring that efforts are aligned with desired outcomes.
Personal website optimization: Learning Google Analytics allows individuals with personal websites or blogs to track performance, understand their audience, and optimize their online presence effectively.
Collaboration and reporting: Google Analytics provides the means to generate reports, share insights, and collaborate with stakeholders, making it easier to communicate the impact of marketing efforts and drive data-informed decision making across teams.
Continuous learning and professional growth: The field of analytics is constantly evolving. Learning Google Analytics offers an opportunity to continuously update skills, stay up-to-date with industry trends, and pursue ongoing professional growth.
By investing time in learning Google Analytics, individuals can gain valuable skills that can be applied across various industries, improve their career prospects, and make data-driven decisions that contribute to personal and business success.
The Google Analytics is suitable for a wide range of individuals, including:
- System and Web Analysts
- Marketing Professionals
- Digital Product Managers
- Sales Executives
- Strategy Makers
- SEO and SEM Personnel
- IT Architects and Testing Personnel
- Those aspiring for a career in analytics
The pre-requisites for the Google Analytics course are as follows:
Basic computer literacy: Participants should have a basic understanding of how to navigate and use a computer, including file management, internet browsing, and familiarity with common software applications.
Familiarity with websites and web analytics: Having prior knowledge of websites, how they function, and the basics of web analytics will provide a foundation for learning Google Analytics.
Marketing or business understanding: While not mandatory, a basic understanding of marketing principles and business concepts will help participants grasp the relevance and application of Google Analytics in a marketing context.
Analytical mindset: Participants should possess an analytical mindset and an interest in working with data. This course involves interpreting and analyzing data to derive meaningful insights, so having a logical and detail-oriented approach will be beneficial.
Motivation and willingness to learn: A positive attitude, motivation, and a genuine interest in learning about web analytics and data-driven decision making are important prerequisites for making the most of the Google Analytics course.
Sambodhi and Education Nest offers a range of popular courses in addition to the Google Analytics course. Some of these courses include:
Facebook Marketing: Master the art of advertising on Facebook, leveraging its extensive user base and targeting capabilities to reach the right audience and achieve marketing goals.
SEO (Search Engine Optimization): Gain expertise in optimizing websites to improve search engine rankings, increase organic traffic, and enhance online visibility.
Social Media Marketing: Learn how to effectively utilize social media platforms to engage with audiences, build brand awareness, and drive business growth.
Email Marketing: Explore strategies for creating impactful email campaigns, optimizing deliverability, and nurturing customer relationships through email marketing.
Affiliate Marketing: Understand the principles of affiliate marketing, building partnerships and earning passive income by promoting products or services on digital platforms.
Internet Marketing: Get a comprehensive overview of various digital marketing channels and strategies, including social media marketing, search engine marketing, content marketing, and more.
These courses offer specialized knowledge and skills in specific areas of Google Analytics, allowing individuals to enhance their expertise and tailor their learning based on their interests and career goals.
Google Analytics Training Course Reviews
Read learner testimonials
Sutapa S.
It was a detailed and very comprehensive course. The curriculum and content provided are of the highest quality. The inclusion of case studies and training templates enhances the learning experience, providing valuable practice opportunities for projects. The trainers are highly engaging, making the online sessions interactive and enjoyable. Overall, it is the best online course attended, and I am grateful to Sambodhi and Education Nest for providing such a valuable learning experience.
Lakshmi N.
The training was excellent, with the trainer maintaining a high degree of professionalism throughout. They demonstrated great patience in addressing all questions and effectively explained concepts using relevant examples. Overall, it was a highly rewarding and enjoyable learning experience. Thank you for providing such a remarkable learning experience.
Shaik S.
I thoroughly enjoyed undertaking this course, and the team at Sambodhi and Education Nest made it an exceptional experience. I am eagerly looking forward to enrolling in future courses and have been recommending your services to acquaintances. I sincerely appreciate all the assistance and feedback provided throughout the journey, as it has been both delightful and highly rewarding. Thank you for creating such a valuable learning environment.
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Google Analytics Training FAQs
If you miss an online Google Analytics Training class, it’s important to reach out to the instructor or the support team of the online training platform you are using. They may be able to provide you with a recording or transcript of the missed class, so that you can catch up on what you missed. Alternatively, some platforms offer on-demand access to class materials, so you can go back and review the content on your own time. It’s always a good idea to try and make up the missed material as soon as possible, so that you don’t fall behind in your learning.
If you have queries after completing an online Google Analytics Training course, Education Nest training platforms offer some form of post-course support. This may include access to a dedicated support team, a community forum where you can ask questions and connect with other learners, or even one-on-one sessions with an instructor or coach. If you have specific questions or concerns related to the course material, you can reach out to the instructor directly or use the support channels provided by the platform. It’s always a good idea to clarify any doubts or questions you may have, as this will help to solidify your understanding of the material and ensure that you can apply what you’ve learned in a real-world context.
Google Analytics is a web analytics tool provided by Google. It allows website owners and marketers to track and analyze various aspects of their website’s performance and user behavior. By implementing a small piece of tracking code on their website, users can gather valuable data and insights about website traffic, user demographics, user engagement, conversion rates, and more. Google Analytics provides a wide range of reports and features that help users understand how visitors interact with their website, measure the effectiveness of marketing campaigns, and make data-driven decisions to optimize their online presence. It is a powerful tool for businesses and website owners to track and analyze key metrics, gain insights, and improve their online performance.
The timing of when you get access to learning content after signing up for an online Google Analytics Training course will depend on the specific training platform you are using. In most cases, you should receive access to the learning content immediately upon signing up, or shortly after your payment has been processed. Some platforms may require you to complete an enrolment process or set up an account before you can access the content. It’s always a good idea to check the specific details of the course or platform you are using, as the timing and process may vary. If you are experiencing any issues accessing the learning content, you should contact the support team of the training platform for assistance.
Once you enrol in Google Analytics Training course, you will typically have access to the course material for as long as the course remains available on the platform. This means that you can revisit the material at any time, even after you have completed the course, and continue to learn and improve your skills. The benefit of lifetime access to the learning material is that it allows you to learn at your own pace and on your own schedule. You can review the content as many times as you need to fully understand the concepts and techniques covered in the course. Additionally, if you encounter a new challenge in your work or personal life, you can go back to the course material to find solutions and strategies to help you overcome the challenge. Having access to course material for a lifetime is a valuable benefit, as it allows you to continue to improve your skills and knowledge long after you have completed the course. So, if you are interested in improving your Communication skill, build confidence and want the flexibility to learn at your own pace, consider enrolling in Google Analytics Training course that offers lifetime access to the learning material.
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