Social Media Marketing Training Course
Sambodhi and Education Nest present an online Social Media Marketing training program. In this course, you will delve into the world of internet marketing, specifically focusing on social media platforms. Social media marketing involves utilizing various techniques to engage with social media users by delivering unique content, captivating images, compelling graphics, and engaging videos. By enrolling in this training, you will gain hands-on experience through extensive project work, enabling you to develop a strong foundation in social media marketing. Our comprehensive curriculum covers all aspects of social media marketing, ranging from strategy development and reputation management to influencer marketing, content marketing, and web analytics. Prepare to enhance your marketing prowess and attract the attention of social media users with our immersive social media training.
Application Deadline: Jun 30, 2023
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Sambodhi and Education Nest offers a comprehensive Social Media Marketing Training Course designed to equip individuals with the skills necessary to excel in the dynamic world of social media marketing. With live project-based training, participants gain hands-on experience in developing effective social media strategies, creating engaging content, and managing social media campaigns. The course is led by experienced industry experts with 10+ years of practical knowledge, ensuring that learners receive industry-relevant insights and guidance. The instructors at Sambodhi and Education Nest have developed unique teaching styles to help aspiring candidates master the skills and knowledge required to succeed in social media marketing. By completing this training course, individuals can confidently navigate the social media landscape, harness its potential for business growth, and establish a strong online presence for brands and organizations.
- 60 days of free Cloud Lab access worth ₹4000
- Live Online Classes starting on 15th Apr 2023
4.5
Instructor-led Social Media Marketing live online Training Schedule
May 15th – Weekend
SAT & SUN (5 Weeks) 08:30 PM to 11:30 PM (IST)
July 1st – Weekend
SAT & SUN (5 Weeks) 11:00 AM to 01:00 PM (IST)
Why enroll for Social Media Marketing Certificate Training Course?
Social media marketing professionals have a positive employment outlook, with a projected 6% growth from 2019 to 2029. In India, over 10,000 digital marketing jobs are available.
Social Media Marketing professionals are in high demand across industries and MNCs, as 93% of businesses recognize the importance of social media for brand promotion.
Salaries for social media marketing professionals vary based on location, experience, industry, and organization size. In the US, average annual salaries range from $40,000 to over $100,000.
Social Media Marketing Training Course Benefits
The Social Media Marketing Training course offers numerous benefits to individuals seeking to enhance their careers in the ever-evolving field of Digital Marketing. With a staggering 3.5 billion social media users actively sharing, interacting, and engaging on these popular platforms, businesses are increasingly leveraging social media to connect with their target audience. Consequently, there is a growing demand for skilled social media professionals who can strategize and execute effective social media campaigns to achieve business objectives. By enrolling in this course, you open doors to exciting job opportunities available worldwide. Top companies across industries actively seek out Social Media Marketing Professionals who possess the knowledge and expertise to navigate and excel in the digital landscape.
Annual Salary
Hiring Companies
Want to become a Social Media Marketing Professional.
Why Social Media Marketing Certificate Training Course from Education Nest
Live Interactive Learning
- World-Class Instructors
- Expert-Led Mentoring Sessions
- Instant doubt clearing
Lifetime Access
- Course Access Never Expires
- Free Access to Future Updates
- Unlimited Access to Course Content
24x7 Support
- One-On-One Learning Assistance
- Help Desk Support
- Resolve Doubts in Real-time
Hands-On Project Based Learning
- Industry-Relevant Projects
- Course Demo Dataset & Files
- Quizzes & Assignments
- 1 Year subscription to LMS
Industry Recognised Certification
- Sambodhi & Education Nest Training Certificate
- Graded Performance Certificate
- Certificate of Completion
Scholarship And Fees
- Upto 50% Scholarship
- Availability of EMI payment
- International Payment options
Social Media Marketing Skills Covered
- Online reputation management
- Influencer marketing
- Content marketing
- Social media strategy
- YouTube and video marketing
- Facebook marketing and advertising
- Web analytics
- Social media platforms
- Snapchat
Social Media Marketing Training Course Syllabus
- What is Social Media Marketing (SMM)?
- Why Social Media Marketing is important?
- Social Media Optimization (SMO)
- Social Media Statistics
- Benefits of Social Media
- Building Social Media Strategy
- Social media marketing objectives
- How big brands use SMM
- Case studies of Brands
- Impact of Social Media on SEO
- What makes your Facebook page awesome?
- Facebook account setup
- Personal account properties
- Facebook business page setup
- Competition analysis
- Cover photo designing
- How to increase Facebook Fans.
- Facebook marketing strategy (Calendar)
- Page management options
- Types of Posts and Statistics
- Examples of Facebook Posts
- User engagement metrics
- Facebook Insights Tools
- Facebook Groups
- Facebook Apps creation
- What is Facebook Advertising
- Objectives of Facebook Ads
- Likes & Engagements Campaign
- Clicks & Conversions Campaign
- Ad sets & Audience
- Advanced Audience Targeting
- Bidding & Budget Settings
- Designing FB ads
- Conversion Tracking
- Remarketing Audience
- Remarketing Campaign
- Reports Management
- Business Manager
- Advanced Facebook settings
- What to Tweet + How to Interact on Twitter
- Create a Twitter profile
- Profile Settings
- Twitter graphics design
- Types of Post
- Posting Strategy for Twitter
- How to use Hashtags
- Trending Hashtags
- Engagement Metrics & Twitter Analytics
- Twitter Ads
- Objectives in Twitter Ads
- Selecting Target Audience
- Creating Ads
- Budget & Bid Settings
- Conversion Tracking
- Remarketing Strategy
- Reports Analysis
- What is Video Marketing
- Statistics of Video Marketing
- Creating a YouTube Channel
- Customizing the YouTube Channel
- Create a video marketing strategy
- Viral video examples
- Types of Video Posts
- How to create YouTube Videos
- How to Rank YouTube Videos on top
- Custom settings in videos
- YouTube Engagement Metrics
- Increasing Subscribers
- End Screens & Cards
- How to use Playlists
- Understanding copyrights and spam
- YouTube Creator Studio
- In-depth Statistics Analysis
- YouTube Tools & Plugins
- What is LinkedIn?
- Benefits of LinkedIn Network
- Create a LinkedIn profile
- Optimizing the profile
- Skills and Endorsements
- Recommendations in LinkedIn
- Creating new connections
- Posting content in the profile
- LinkedIn Groups
- Finding Jobs in Linkedin
- Creating a LinkedIn company page
- Customization of page
- Posting in LinkedIn Page
- Advertising in LinkedIn
- Types of Ad Campaign
- Targeting Options
- Bidding & Budget
- Reports Analysis
- What is Instagram?
- Instagram statistics
- How Brands use Instagram
- Popular Instagram topics
- Creating an Instagram Account
- Tour of Instagram App
- Content strategy for Instagram
- Types of Content
- Post Designing
- How to use Stories?
- How to use Hashtags?
- Engagement Metrics
- What is IG TV?
- How to use IG TV?
- Instagram Ads
- Objectives of Instagram Ads
- Reports & Analysis
- What is Pinterest?
- How brands use Pinterest
- Creating a Pinterest Account
- Customizing the Profile
- Pinterest Pins Strategy
- Boards on Pinterest
- How to Create Pins
- Pinterest Plugins
- Custom Dimensions
- Generating Engagements
- Using Info Graphics
- Integrating Pinterest in Site
- Engagement Metrics for Pins
- Pinterest Analytics
- Pinterest Ads
- Introduction to Quora
- Benefits of Quora Marketing
- Creating Personal Quora Account
- Profile Setup Guidelines
- Quora Account Policies
- Following Topics
- Follow & connect with Contacts
- Writing Answers on Quora
- How to Engage with Users
- Quora Engagement Metrics
- Quora Analytics
- Creating Quora Business Page
- Answering questions as business
- Quora advertising
- Types of Quora Campaigns
- Reports & Analysis
- What is Document Marketing
- Benefits of Document Sharing
- Create Slideshare Account
- Types of Documents
- Keyword Research
- Creating a document
- Optimizing the Document
- Generating Views & Engagement
- Reports Analysis
- How to Automate Social media?
- Benefits of Automation
- Top social media tools
- How to use Buffer App?
- How to use Hoot Suite?
- Image Editing Tools
- Reporting Tools
Like the curriculum? Get started
Why Enroll for “Social Media Marketing Training Course”
- Duration: 40 hours
- Level of effort: 4 hours per day
- Modality: Online with live classroom sessions and groups assignments
- Limited & partial scholarships available for candidates based on merit
- Discounts on course fees in case of institutional sponsorship, group enrolments, and for participants from grassroots organisations
- Training by corporate professionals and experts with 10+ years of experience in Data Science with Python training industry
- Language: English
- Requirements: access to laptop and internet
- Industry-relevant curriculum designed by industry experts
- 40 hours of instructor-led live virtual training on weekends
- 1-year subscription to enterprise-grade Learning Management System (LMS)
- Globally accredited recognition for students
- Availability of scholarships and EMI payment options
- Training on weekends to cater to working professionals
- Last date for application: 30th Jun 2023
- Commence date: TBA
Social Media Marketing Training Projects
Industry-Retail
Social media marketing plays a crucial role in the retail industry, enabling businesses to effectively engage with their target audience, drive brand awareness, and increase customer loyalty. Through platforms like Facebook, Instagram, Twitter, and LinkedIn, retailers can showcase their products, offer exclusive promotions, and provide personalized customer experiences. Social media campaigns can be tailored to highlight seasonal sales, new product launches, or special events, attracting customers and driving them to make purchases. Additionally, social media platforms offer valuable insights and analytics, allowing retailers to understand customer preferences, track campaign performance, and optimize their marketing strategies. With the ever-growing influence of social media, it has become an essential component of successful marketing initiatives in the retail industry.
Industry- IT
Social media marketing projects play a crucial role in the IT industry, enabling companies to enhance their online presence, engage with target audiences, and drive business growth. In the IT industry, social media platforms are utilized to showcase new technologies, promote software products, and communicate with customers. These projects involve creating and implementing effective social media strategies, curating engaging content, managing online communities, and measuring the impact of campaigns. With the ever-evolving nature of technology, social media marketing in the IT industry is essential for building brand awareness, establishing thought leadership, driving website traffic, and generating leads. It allows IT companies to connect with their audience on a personal level and stay at the forefront of the digital landscape.
Social Media Marketing Training Description
The Social Media Marketing course is designed to provide comprehensive training on harnessing the power of social media platforms for effective marketing. Participants will learn the essential skills and strategies required to create compelling content, engage target audiences, and drive business results. The course covers key topics such as social media strategy development, platform-specific tactics, content creation, community management, and performance measurement. Led by industry professionals, this course offers practical insights and real-world examples to help participants master the art of social media marketing. Whether you are a marketing professional or an aspiring entrepreneur, this course equips you with the knowledge and tools to leverage social media effectively and achieve your marketing objectives.
The objectives of the Social Media Marketing course are as follows:
- Understand the fundamentals of social media marketing and its significance in today’s digital landscape.
- Gain insights into different social media platforms and their unique features for effective marketing.
- Develop the skills to create engaging and persuasive content that resonates with target audiences.
- Learn strategies to grow and engage a loyal community of followers on social media.
- Explore techniques to effectively measure and analyze social media performance and derive actionable insights.
- Understand the legal and ethical considerations in social media marketing.
- Acquire the knowledge to develop a comprehensive social media marketing strategy aligned with business goals.
- Stay updated with the latest trends, tools, and best practices in the dynamic field of social media marketing.
- Build practical skills through hands-on exercises and real-world case studies.
- Enhance career prospects by gaining a recognized certification in social media marketing.
Learning a Social Media Marketing course offers several benefits and reasons to consider:
Capitalize on the Power of Social Media: Social media platforms have immense reach and influence, making them essential for businesses to connect with their target audience effectively.
Increase Brand Awareness: Learn how to leverage social media to enhance brand visibility, create a strong online presence, and establish brand authority.
Engage and Build Relationships: Discover strategies to engage and build meaningful relationships with your target audience through interactive and personalized content.
Drive Website Traffic and Lead Generation: Master techniques to drive quality traffic to your website and generate leads through effective social media marketing campaigns.
Stay Ahead of Competitors: Gain a competitive edge by staying updated with the latest social media trends, tools, and strategies to outperform your competitors.
Boost Career Opportunities: Acquire in-demand skills that are highly sought after in the digital marketing industry, opening doors to exciting career opportunities.
Cost-Effective Marketing: Harnessing the power of social media platforms allows businesses to reach a large audience at a fraction of the cost compared to traditional marketing methods.
Measure and Optimize Results: Learn how to analyze social media data, track campaign performance, and optimize strategies based on insights, ensuring continuous improvement and better ROI.
Enhance Entrepreneurial Success: For aspiring entrepreneurs, social media marketing skills are invaluable in establishing and growing a successful online business.
Adapt to the Digital Era: In today’s digital age, social media has become an integral part of marketing strategies. Learning social media marketing equips you with essential skills for navigating the digital landscape effectively.
This Advanced Social Media Marketing training course is suitable for a wide range of individuals, including:
- Marketing Managers
- Digital Marketing Executives
- Content Writers
- Marketing And Sales Professionals
- Management Graduates
- Engineering Graduates
- Entrepreneurs
The pre-requisites for the Social Media Marketing course may include:
Basic Computer Skills: Familiarity with operating a computer, using the internet, and basic software applications.
Good Communication Skills: The ability to effectively communicate and convey ideas through written and verbal communication.
Marketing Knowledge: A basic understanding of marketing principles and concepts would be beneficial.
Familiarity with Social Media Platforms: Having prior experience using popular social media platforms such as Facebook, Twitter, Instagram, LinkedIn, etc., is advantageous.
Digital Literacy: Comfort and familiarity with digital tools, online navigation, and basic understanding of online marketing concepts.
Creative Thinking: A creative mindset to develop engaging content and campaigns that capture the attention of the target audience.
Analytical Skills: Basic analytical skills to interpret data, analyze social media metrics, and make data-driven marketing decisions.
Sambodhi and Education Nest offers a range of popular courses in addition to the Social Media Marketing course. Some of these courses include:
Email Marketing: Explore strategies for creating impactful email campaigns, optimizing deliverability, and nurturing customer relationships through email marketing.
SEO (Search Engine Optimization): Gain expertise in optimizing websites to improve search engine rankings, increase organic traffic, and enhance online visibility.
Facebook Marketing: Master the art of advertising on Facebook, leveraging its extensive user base and targeting capabilities to reach the right audience and achieve marketing goals.
Content Marketing: Discover the power of content in digital marketing, learning how to create compelling and valuable content that drives audience engagement and boosts brand authority.
Affiliate Marketing: Understand the principles of affiliate marketing, building partnerships and earning passive income by promoting products or services on digital platforms.
Internet Marketing: Get a comprehensive overview of various digital marketing channels and strategies, including social media marketing, search engine marketing, content marketing, and more.
These courses offer specialized knowledge and skills in specific areas of social media marketing, allowing individuals to enhance their expertise and tailor their learning based on their interests and career goals.
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Social Media Marketing Training FAQs
If you miss an online Social Media Marketing Training class, it’s important to reach out to the instructor or the support team of the online training platform you are using. They may be able to provide you with a recording or transcript of the missed class, so that you can catch up on what you missed. Alternatively, some platforms offer on-demand access to class materials, so you can go back and review the content on your own time. It’s always a good idea to try and make up the missed material as soon as possible, so that you don’t fall behind in your learning.
If you have queries after completing an online Social Media Marketing Training course, Education Nest training platforms offer some form of post-course support. This may include access to a dedicated support team, a community forum where you can ask questions and connect with other learners, or even one-on-one sessions with an instructor or coach. If you have specific questions or concerns related to the course material, you can reach out to the instructor directly or use the support channels provided by the platform. It’s always a good idea to clarify any doubts or questions you may have, as this will help to solidify your understanding of the material and ensure that you can apply what you’ve learned in a real-world context.
Social Media Marketing refers to the use of social media platforms to promote products, services, or brands and engage with target audiences. It involves creating and sharing content on various social media platforms such as Facebook, Instagram, Twitter, LinkedIn, YouTube, and more to reach and connect with users. The goal of Social Media Marketing is to drive website traffic, increase brand awareness, engage with followers, generate leads, and ultimately, achieve business objectives. It encompasses various activities such as creating compelling content, managing online communities, running social media advertising campaigns, analyzing data and metrics, and adapting strategies to optimize results. Social Media Marketing is an integral part of digital marketing and plays a significant role in reaching and engaging a wide audience in the digital landscape.
The timing of when you get access to learning content after signing up for an online Social Media Marketing Training course will depend on the specific training platform you are using. In most cases, you should receive access to the learning content immediately upon signing up, or shortly after your payment has been processed. Some platforms may require you to complete an enrolment process or set up an account before you can access the content. It’s always a good idea to check the specific details of the course or platform you are using, as the timing and process may vary. If you are experiencing any issues accessing the learning content, you should contact the support team of the training platform for assistance.
Once you enrol in Social Media Marketing Training course, you will typically have access to the course material for as long as the course remains available on the platform. This means that you can revisit the material at any time, even after you have completed the course, and continue to learn and improve your skills. The benefit of lifetime access to the learning material is that it allows you to learn at your own pace and on your own schedule. You can review the content as many times as you need to fully understand the concepts and techniques covered in the course. Additionally, if you encounter a new challenge in your work or personal life, you can go back to the course material to find solutions and strategies to help you overcome the challenge. Having access to course material for a lifetime is a valuable benefit, as it allows you to continue to improve your skills and knowledge long after you have completed the course. So, if you are interested in improving your Communication skill, build confidence and want the flexibility to learn at your own pace, consider enrolling in Social Media Marketing Training course that offers lifetime access to the learning material.
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